濟(jì)南網(wǎng)站優(yōu)化：SEO是一個(gè)司空見慣的話題.每天有成千上萬的關(guān)于網(wǎng)站推廣排名的SEO文章.在許多相關(guān)策略中,我們很少談?wù)搩?nèi)容分發(fā)對SEO的影響.
Jinan website optimization: SEO is a common topic. Every day there are thousands of SEO articles about the ranking of website promotion. In many related strategies, we seldom talk about the impact of content distribution on SEO.
它是推進(jìn)SEO項(xiàng)目過程的重要組成部分,在許多SEO教程網(wǎng)站中經(jīng)常被忽視.
It is an important part of promoting the process of SEO projects, which is often ignored in many SEO tutorial websites.
那么,網(wǎng)站推廣排名,經(jīng)常被忽視的重要一步?
So, website promotion ranking, often overlooked an important step?
基于過去的SEO工作經(jīng)驗(yàn),濟(jì)南SEO認(rèn)為,當(dāng)我們進(jìn)行網(wǎng)站推廣排名時(shí),我們應(yīng)該從以下內(nèi)容著重理解這個(gè)問題:
Based on past experience in SEO, Jinan SEO believes that when we rank website promotion, we should focus on understanding this issue from the following contents:
常見的SEO優(yōu)化流程:
Common SEO optimization processes:
1、企業(yè)品牌和產(chǎn)品目標(biāo)受眾定位
1. The Orientation of Enterprise Brand and Product Target Audience
2、關(guān)鍵字研究,撰寫高質(zhì)量的內(nèi)容
2. Keyword research, writing high-quality content
3、適當(dāng)?shù)耐獠挎湗?gòu)造,以提高包含率
3. Appropriate construction of external chains to increase inclusion rate
在這個(gè)過程中,初創(chuàng)企業(yè)網(wǎng)站的SEO基本上要高一步,下一步是重復(fù)上述步驟,等待自然排名提高,增加網(wǎng)站的有效點(diǎn)擊次數(shù).
In this process, the start-up website's SEO is basically a step higher, the next step is to repeat the above steps, waiting for the natural ranking to improve, increase the number of effective clicks on the site.
事實(shí)上,在這里我們忽略了一個(gè)重要的環(huán)節(jié),即為品牌影響力合理分配高質(zhì)量內(nèi)容,從而增加更多自然搜索點(diǎn)擊.
In fact, we have overlooked an important link here, that is, to rationally distribute high-quality content for brand influence, so as to increase more natural search clicks.
常用的策略如下:
Common strategies are as follows:
一、電子郵件營銷
I. E-mail Marketing
在早期營銷推廣中,我們經(jīng)常使用策略來使用電子郵件營銷.為了使內(nèi)容分發(fā)目標(biāo)相對準(zhǔn)確,我們通常建議收集以下電子郵件:
In early marketing campaigns, we often used strategies to use e-mail marketing. In order to make content distribution objectives relatively accurate, we usually recommend collecting the following e-mail:
1、來自相關(guān)行業(yè)成員的有關(guān)培訓(xùn)社區(qū)的電子郵件地址.
1. E-mail addresses of relevant training communities from relevant industry members.
2、相關(guān)行業(yè)協(xié)會,以及在互聯(lián)網(wǎng)大會上注冊的電子郵件地址.
2. Relevant industry associations and e-mail addresses registered at Internet conferences.
3、在同一行業(yè)中注冊相關(guān)產(chǎn)品的電子郵件.例如,如果您正在進(jìn)行SEO培訓(xùn),只要您擁有域名搶注平臺,那么在平臺上注冊的電子郵件地址就非常相關(guān).
3. Register e-mail for related products in the same industry. For example, if you are training in SEO, as long as you have a domain name preemption platform, then the e-mail address registered on the platform is very relevant.
二、工業(yè)大功率平臺
II. Industrial High Power Platform
利用高權(quán)重平臺的優(yōu)勢,在做網(wǎng)站推廣排名的過程中,實(shí)際上我們可以達(dá)到SEO快速排名長尾詞的目的,從而獲得目標(biāo)鏈接的相應(yīng)點(diǎn)擊,以及自然搜索品牌,例如:
Taking advantage of the advantages of high-weight platform, in the process of website promotion ranking, we can actually achieve the goal of fast ranking long-tailed words of SEO, so as to obtain the corresponding clicks of target links and natural search brands, such as:
1、為優(yōu)質(zhì)內(nèi)容編寫相關(guān)長尾關(guān)鍵字的標(biāo)題.
1. Write the title of long-tailed keywords for high-quality content.
2、創(chuàng)建描述性內(nèi)容(盡可能與原始內(nèi)容區(qū)分開來,并具有一定的吸引點(diǎn)擊次數(shù)的能力)
2. Create descriptive content (distinguish it from the original content as much as possible, and have the ability to attract clicks)
3、使用目標(biāo)內(nèi)容地址,即使是平臺壓縮的短鏈接,我們也需要點(diǎn)擊,而不是權(quán)重轉(zhuǎn)移.
3. Using the target content address, we need to click on even the short links compressed by the platform, not the weight transfer.
四、內(nèi)容多平臺同步
IV. Content Multi-Platform Synchronization
從目前來看,搜索引擎排名的搜索量不僅限于早期的全基礎(chǔ)搜索平臺,而是合理內(nèi)容多平臺的分布,主要包括:
At present, search engine ranking is not limited to the early full-based search platform, but a reasonable distribution of content platforms, including:
1、同步新媒體
1. Synchronizing New Media
大量新媒體平臺的誕生使內(nèi)容發(fā)布門戶多元化.為了減少自身多平臺內(nèi)容的分布,我們通常建議使用該平臺將網(wǎng)站的高質(zhì)量內(nèi)容自動分發(fā)到相關(guān)平臺,以獲得相應(yīng)的點(diǎn)擊.
The emergence of a large number of new media platforms has diversified content publishing portals. In order to reduce the distribution of their multi-platform content, we usually recommend using this platform to automatically distribute high-quality content of the website to relevant platforms in order to obtain the corresponding clicks.
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